Saturday, January 8, 2022

Elvis Was The Tipping Point Of Rock And Roll


Elvis on The Milton Berle Show in 1956


Just imagine The King still with us and turning 87 today. He wouldn't need to swivel a hip or sing a note to lead news stories everywhere. Whether you're a fan or not, Elvis Presley occupies a big chapter in the history of the American experience and deserves the attention of readers - and listeners - young and old. In 2011, Powerline's Scott Johnson posted two fine stories about the "King of Rock and Roll." Your links are here and here. Neither story has much biography. The first relates the realization of what would become the Elvis persona. The second story details one of the strangest meetings of music and politics ever.

Presley released his first record 68 years ago. Michael Hann, writing in The Guardian in 2015, had this to say about the event:


The yellow label didn't exactly signify an earthquake. Above the cut-out centre of the 7in single ran the word Sun, a drop shadow beneath it. Behind the text lay rays of sunshine, and around the perimeter of the label were staves of music. The bottom half of the label contained the important information: the song title, That's All Right; the writer, Arthur Crudup; and the artist, Elvis Presley, with Scotty and Bill credited in smaller lettering. And at the very bottom, proudly, in yellow text reversed out of black, was the place of origin: Memphis, Tennessee.
Nevertheless, that disc, which arrived in Tennessee record shops 60 years ago, on Monday 19 July, 1954, did cause an earthquake. It was the first commercial release by Elvis Presley, the first tremors of a sensation that would soon transform popular culture and create the modern cult of celebrity. "You'd had teenage music before," says the pop historian Jon Savage, "but Elvis was the first to make music as if it was by teenagers, rather than for teenagers. And he was still a teenager when he made that record. After that, the industry realized they had to make music teenagers liked."

Read the rest of the article at this link. And below you can listen to the early sounds of that new music called Rock and Roll. Actually, it wasn't very new having its origins early in the 20th century and gestating through gospel, blues, jazz, swing, country, bebop, and rockabilly. There were others including Chuck Berry and Little Richard, but Elvis found a sound and persona that appealed to black and white, young and old, rich and poor, rural and urban. In short order he found himself riding a wave that swept across the nation carrying him to his coronation by mass audiences as the King of Rock and Roll.  






A little primitive...catchy beat...good voice. May have some potential.





Sources

Photo:
wikipedia,com, Metro-Goldwyn-Mayer, Inc., photo, Library of Congress

Text:
thegaurdian.com


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